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[14 Nov 2010 | No Comment | ]
Hooked up a 40″ big screen internet connected TV in my living room – an amazing way to mix my social media work and entertainment

Finally tackled a home improvement project I’ve been thinking about a while. And now, a couple of days into using my new internet connected big-screen TV from the couch of my living room area – I can clearly see it’s a game changer for me and my work.
Pretty sure if your reading this your probably like me in increasingly living your life online. This isn’t a bad thing to me. I have fully embraced a huge range of online services that benefit my life – both personally and professionally. …

Business 101, In News »

[29 Jul 2010 | One Comment | ]
The social media R.O.I. of Southwest Air versus Kevin Smith – it maybe saved the airline?

I often share my thoughts in meetings on the Kevin Smith vs. Southwest Air seating fiasco because I think it was a watershed moment and great example of a company using social media effectively to fend off a potential PR disaster.
The Smith vs. Southwest Air episode is a great example that demonstrated, 1) the social media communications channel of a company can’t just be open Monday to Friday, 9-5. It must be ready to respond at anytime to customer feedback – because that customers communication channels are open 24/7. …

Headline, In News »

[6 Dec 2009 | No Comment | ]
Using Social Media for crisis communication with General Motors

Because of my previous (and hopefully, future) work on the Cadillac TIFFinsider campaign, I took special interest in one particular session at the recent PodCamp Toronto 2010 social media conference – the talk by Christopher Barger – the Director of Social Media for General Motors U.S.A.
Mr. Barger came to Canada for a weekend to discuss how GM made extensive use of online social media in a presentation titled, “The Social Web – Crisis Response & Reputation Rejuvenation.”
Chris started his talk by stating he was given one small problem – and …

In News, photography »

[10 Jul 2009 | No Comment | ]

Did my annual gig at the Toronto Jazz Festival again this year. Pretty happy with most of what I shot. Jamie Cullum was the show that really blew me away and was my surprise of the festival.